​Why we are building

Nine months ago, when we started interviewing Virtual Assistants and researching the tools available to them, one thing immediately became crystal clear: the specific tools that a Virtual Assistant really needs to better manage his/her job just don’t exist.

Yes, there are time trackers, to-do lists, reminder apps and other very useful pieces and parts that can be found scattered amongst other online services, but no single tool that pulls together the right mix of features to meet the unique needs of a Virtual Assistant.

The result? Tens of thousands of Virtual Assistants the world over are shoehorning together multiple tools built for design and development teams, in hopes that they will make a VA-based business model more manageable…with very mixed results.

The Digital Leash

We found that the very few tools that do exist aren’t built with a Virtual Assistant in mind. These “tools” seem to only benefit the clients who manage multiple VAs and, with their monitoring “features”, implicitly reinforce the idea that virtual workers cannot be trusted, that they aren’t true partners, and that they should be monitored and managed every step of the way. Instead of empowering Virtual Assistants to perform their jobs more effectively, most of these tools put Virtual Assistants on an unforgiving “digital leash” that minimizes the client/VA relationship to something more akin to  “piece work”.

Mutual respect, and thus a healthy, long-term client relationship, simply doesn’t flourish under these conditions.

Who’s REALLY Managing Whom?

Since then we’ve talked to dozens of VA’s & VA Companies, run audience surveys,  participated in VA social groups and conference, and, in the process, have come to the conclusion that it should be the other way around.

In the Client/VA relationship, the VA is the one who takes on not only the heavy lifting, but the logistics to make it happen. The VA is the one who is managing and keeping tabs on mountains of client details. The VA is the one who is juggling the schedules and spreadsheets. The VA is the one making everything happen and reaching out to the client at appropriate times for input or feedback.

Simply put, it is the Virtual Assistant, not the client, who should be managing their workflow.

That was the moment that the idea for Adminja was born.

We started putting this belief into practice as we planned and built our new service, Adminja, with the goal of providing a tool that empowers Virtual Assistants to own the relationship, manage the workflow and details for multiple clients, and keep their clients informed effortlessly. While we aren’t ready to release it yet, we are well on our way and getting closer each day.  As we approach our first release, we will share more about Adminja here, as well as some resources and tools to help Virtual Assistants more easily do what they do.

It’s an exciting time for the Adminja team and we hope that you’ll follow along with us. If you’d like to stay in-the-know on the Adminja service, or our thoughts on this blog, please sign-up in our sidebar.

Streamline your workflow and say goodbye to "overwhelmed".